“If you do what you love, you’ll never work a day in your life.”
— Mark Anthony
Hi, I’m Estela.
The singer Lana Del Rey said, “Doing what you love is freedom; loving what you do is happiness.” Well, that’s exactly why I created Stel & Company. See, I’ve been a crafter my entire life — as an accomplished crocheter, bead weaver, jewelry maker, needleworker, and dreamer! Most recently I’ve added ice tie-dyed t-shirts, and wall signage to my repertoire. My goal is to spark joy in others with my hand-crafted, small-batch jewelry and goods.
As a dance / cheer / sports mom and grandma I know how expensive it can be… so I developed a line of inexpensive and fun bracelets. My hope is that Stel & Co.’s customized team-spirit bracelets will be used as easy & fun fundraisers for individuals, music groups, cheer squads, or sports teams.
Visit the fundraising page to learn more about how we might work together to achieve your fundraising goals.
I’ve spent countless hours researching and selecting the designs you see on this site. Getting to this point, I definitely made some goofs and gaffes; I’ve had my frustrations and doubts. But, as Henry Ford said: “Failure is simply the opportunity to begin again… this time more intelligently.”
Today I’m doing what I love… to spread joy in a world that needs it desperately. But Stel & Co. is more than just me. It’s definitely a family affair… and I’m grateful to my daughters, granddaughter, husband, brothers (Hey Dude!) and friends for the hours they spent listening, lending a hand, making samples, and advising on fashion trends and creative uses of color.
Please join us in life’s journey of evolving, learning, growing, and expanding.
Xoxo,
Estela